Keyword and Search Engines Statistics

All figures are given as percentages and the data is compiled from searches done in the last month from the report date.

Current Report: 2019-09-01

Previous Reports: 2019-08-01 2019-07-01 2019-06-01 2019-05-01 2019-04-01 2019-03-01 2019-02-01 2019-01-01 2018-12-01 2018-11-01 2018-10-01 2018-09-01 2018-08-01 2018-07-01 2018-06-01 2018-05-01 2018-04-01 2018-03-01 2018-02-01 2018-01-01 2017-12-01 2017-11-01 2017-10-01 2017-09-01 2017-08-01 2017-07-01 2017-06-01 2017-05-01 2017-04-01 2017-03-01 2017-02-01 2017-01-01 2016-12-01 2016-11-01 2016-10-01 2016-09-01 2016-08-01 2016-07-01 2016-06-01 2016-05-01 2016-04-01 2016-03-01 2016-02-01 2016-01-01 2015-12-01 2015-11-01 2015-10-01 2015-09-01 2015-08-01 2015-07-01 2015-06-01 2015-05-01 2015-04-01 2015-03-01 2015-02-01 2015-01-01 2014-12-01 2014-11-01 2014-10-01 2014-09-01 2014-08-01 2014-07-01 2014-06-01 2014-05-01 2014-04-01 2014-03-01 2014-02-01 2014-01-01 2013-12-01 2013-11-01 2013-10-01 2013-09-01 2013-08-01 2013-07-01 2013-06-01 2013-05-01 2013-04-01 2013-03-01 2013-02-01 2013-01-01 2012-12-01 2012-11-01 2012-10-01 2012-09-01 2012-08-01 2012-07-01 2012-06-01 2012-05-01 2012-04-01 2012-03-01 2012-02-01 2012-01-01 2011-12-01 2011-11-01 2011-10-01 2011-09-01 2011-08-01 2011-07-01 2011-06-01 2011-05-01 2011-04-01 2011-03-01 2011-02-01 2010-12-01 2010-11-01 2010-10-01 2010-09-01 2010-08-01 2010-07-01 2010-06-01 2010-05-01 2010-04-01 2010-03-01 2010-02-01 2010-01-01 2009-12-01 2009-11-01 2009-10-01 2009-09-01 2009-08-01 2009-07-01 2009-06-01 2009-05-01 2009-04-01 2009-03-01 2009-02-01 2009-01-01 2008-12-01 2008-11-01 2008-10-01 2008-09-01 2008-08-01 2008-07-01 2008-06-01 2008-05-01 2008-04-01 2008-03-01 2008-02-01

Query Size By Country


The following table contains the percentage of single vs. multiple word searches in various languages.. It provides a good indication of the current search behaviour and how it differs in key regional markets.

For example, English users predominantly use 2 and 3 word search terms, with single keyword searches becoming less common. This information can help you target your keywords to the searching audience more effectively.



Words: En us Uk uk Au au Ca ca De de Es es Fr fr Nl nl No no Se se Pl pl Pt pt It it
1 19.26% 19.29% 17.49% 19.41% 18.55% 20.96% 18.14% 23.03% 28.49% 27.15% 18.28% 37.66% 17.57%
2 40.36% 43.14% 48.89% 45.22% 48.73% 43.05% 45.27% 44.38% 42.18% 44.22% 44.37% 30.54% 43.08%
3 22.71% 22.62% 21.07% 21.75% 21.16% 21.93% 21.91% 20.16% 18.22% 17.89% 21.82% 15.94% 23.09%
4 9.27% 8.06% 6.69% 7.28% 6.66% 8.04% 8.31% 7.09% 6.30% 6.13% 8.49% 7.86% 9.04%
5 4.23% 3.52% 2.94% 3.21% 2.62% 3.31% 3.49% 2.93% 2.52% 2.45% 3.66% 3.60% 3.90%
6 1.96% 1.61% 1.41% 1.45% 1.12% 1.41% 1.51% 1.25% 1.08% 1.06% 1.63% 1.98% 1.71%
7 0.95% 0.77% 0.69% 0.74% 0.51% 0.63% 0.67% 0.56% 0.50% 0.49% 0.77% 0.97% 0.77%
8 0.50% 0.41% 0.35% 0.41% 0.27% 0.30% 0.33% 0.27% 0.25% 0.25% 0.41% 0.51% 0.38%
9 0.29% 0.23% 0.19% 0.22% 0.15% 0.16% 0.17% 0.14% 0.20% 0.14% 0.24% 0.32% 0.20%
10+ 0.45% 0.36% 0.30% 0.30% 0.22% 0.21% 0.21% 0.18% 0.26% 0.21% 0.33% 0.64% 0.26%


Successful Search Click Percentages

This table shows the percentage of searches
that generated a click on one of the search results
(shown as Organic) or PPC ads (shown as PPC),
total (see the Total row) and for 1 word terms, 2 word terms, etc.

Words: Total(%) Organic(%) PPC(%)
Total 34.38% 34.38% 0.00%
1 39.87% 39.87% 0.00%
2 30.35% 30.35% 0.00%
3 32.58% 32.58% 0.00%
4 34.53% 34.53% 0.00%
5 36.52% 36.52% 0.00%
6 37.93% 37.93% 0.00%
7 38.13% 38.13% 0.00%
8 38.27% 38.27% 0.00%
9 37.94% 37.94% 0.00%
10+ 37.32% 37.32% 0.00%

Successful Search Click Percentages Per Engine

This table shows the percentage of searches
that generated a click on one of the search results
(shown as Organic) or PPC ads (shown as PPC)
for each major search engine.

Engines: Total(%) Organic(%) PPC(%)
Google 0.00% 0.00% 0.00%
Yahoo 0.00% 0.00% 0.00%
Bing 0.00% 0.00% 0.00%
AOL 0.00% 0.00% 0.00%
ASK 0.00% 0.00% 0.00%
Other 0.00% 0.00% 0.00%

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